GUANGZHOU, 2 February 2012 – SkyTeam, the global airline alliance, and member China Southern Airlines today signed a memorandum of understanding (MOU) with Guangzhou Baiyun International Airport (GBIA) to implement a number of customer-focused initiatives. The MOU paves the way to developing the airport as a world-class SkyTeam hub and is the first agreement of its kind signed by the alliance in the Greater China Region.
Effective February 2013, SkyTeam, China Southern and GBIA will cooperate on three core projects designed to deliver a greatly enhanced customer experience:
SkyPriority – Distinctively branded priority airport services offered to Elite Plus, First and Business Class customers. At GBIA these will include: priority check-in areas; baggage drop; priority service at transfer desks; possible fast tracks for immigration and security; and priority boarding and baggage handling.
SkyTransfer - Ensuring seamless transfers for connecting passengers and baggage.
SkyPort – Delivering cost synergies for member airlines and a better airport experience for customers at shared locations worldwide. Co-located airport facilities at GBIA include: shared check-in area and self-service kiosks.
“Today’s agreement marks the start of a partnership that will benefit GBIA and SkyTeam, as well as China Southern and the six other members that serve the airport, by developing Guangzhou into a leading Asian hub,” said Gordon Humpherys, SkyTeam’s VP of Airport Services. “We are honored that GBIA shares our commitment to providing a superior customer experience to global passengers traveling through Guangzhou.”
“We are delighted to be working with Sky Team and GBIA towards achieving the same goal: offering seamless travel and a quality service to passengers choosing our flights,” said Mr. Zhang Lin, director general China Southern Airlines Corporate Strategic Transformation. "Strengthening the Guangzhou hub is a win-win situation for our airline and our passengers alike.
“These new measures will greatly enhance our high value customers’ experience when travelling through Baiyun airport, setting us apart from the competition,” said Mr. Lv Yesheng, chairman of Guangdong Airport Management Corporation.
For more information:
SkyTeam Corporate Communications
T: +31 (0)20 3333064
SkyTeam is a global airline alliance providing customers from member airlines access to an extensive global network with more destinations, more frequencies and more connectivity. Passengers can earn and redeem Frequent Flyer Miles throughout the SkyTeam network. SkyTeam member airlines offer customers over 490 lounges worldwide. The 15 members are: Aeroflot, Aeroméxico, Air Europa, Air France, Alitalia, China Airlines, China Eastern, China Southern, Czech Airlines, Delta Air Lines, Kenya Airways, KLM Royal Dutch Airlines, Korean Air, TAROM and Vietnam Airlines. SkyTeam offers its 487 million annual customers globally over 14,500 daily flights to 926 destinations in 173 countries.
www.skyteam.com / www.facebook.com/skyteam / www.youtube.com/user/skyteam
China Southern Airlines is the largest airline in China and the third largest airline in the world based on the 80.67 million passengers it carried during 2011. China Southern Airlines Co., Ltd. is an airline with the most transport aircrafts, the most developed route network and the largest passenger capacity in China. It operates a total of more than 440 passenger and cargo transport aircrafts and helicopters including Boeing 777, 747, 757 & 737 and Airbus A380, 330, 321, 320, 319 & 300, ranking the world’s top 6 airlines in terms of fleet size. With Guangzhou and Beijing as its central hubs, it boasts a well-developed route network covering more than 150 navigation points at home and over 40 points in Asia and linking Europe, America, Australia and Africa. It has more than 660 air routes, with 1930 flights covering 191 destinations in 33 countries and regions across the world and 200,000 total seats available per day. In January 2011, China Southern Airlines earned Four-Star status from SKYTRAX the world's most prestigious airline performance evaluation organization. With this ranking, China Southern is today the world's largest four star ranked airline. www.csair.com, www.flychinasouthern.com
The 2011 Passenger volume of Guangzhou Baiyun International Airport has reached 45.04 million. This figure makes Guangzhou Airport the 2nd largest airport in mainland China and the 16th in the world. The global rank of Baiyun Airport in 2010 was No. 19. Guangzhou Airport has maintained its position as the top 3 hub in mainland China.
2011 is the first year of the twelfth five-year plan. Guangzhou Airport has made a breakthrough in international business under the inside & outside complex environment. 10 new international routes opened in 2011. The international aircraft movements reached about 61 thousand with a year-on-year growth rate of 15.5%. The international PAX volume reached about 7 million growing 20% year-on-year. The international transfer PAX volume reached about 2.46 million growing 41% year-on-year. The growth rate of international business ranked No.1 in airports with the same scale in mainland China.
In the future, the developing speed of Guangzhou Airport will maintain a high level with the operation of 3rd runway & T2. It is expected that the PAX volume will reach 60 million by the end of 2015 among which the international PAX volume will be 11 million. And Guangzhou Baiyun Airport will be constructed to be an important Asia-Pacific HUB.