Alliance launches SkyTeam stories, highlighting international travel as a way of life
AMSTERDAM, June 22, 2017 – SkyTeam is celebrating 17 years as an airline alliance by inviting fans and customers to discover their inner traveler for a chance to win a Round the World trip. The giveaway forms part of a new campaign: SkyTeam Stories. This web series of ten short films follows five celebrity frequent flyers as they traverse the world, sharing their travel know-how and insights that have become second nature.
Two SkyTeam Round the World tickets are available to win. Customers can enter the draw by answering a quick quiz that reveals the SkyTeam story that best matches their own travel habits. Information on how to participate is available on SkyTeam’s social media platforms including Facebook, YouTube, Weibo and WeChat.
About SkyTeam Stories
SkyTeam Stories are available in 15 languages and starinfluencers from across the worlds of art, fashion, design, food and wine – representing the diversity of the alliance and its customers. Cities featured span the globe from Sao Paolo, Paris and Milan to Hong Kong and San Francisco.
SkyTeam Stories are told by:
“When SkyTeam was founded in 2000, Social Media was in its infancy - now SkyTeam Stories is using our extensive Social Media reach to help inspire our customers’ travels across our global network through easy-to-view, snack-sized content,” said Jacques Vareilles, SkyTeam’s Director Brand and Communications. “SkyTeam Stories gives a fresh and exciting perspective on what our alliance offers by teaming up with famous faces who all share the same passion for adventure, with SkyTeam providing the hassle-free travel they need to live day-to-day across continents.”
SkyTeam Corporate Communications
Founded 17 years ago on June 22, 2000, SkyTeam is the global airline alliance with 20 member airlines working together to offer seamless travel on an extensive global network. From top hubs around the world, SkyTeam members provide reliable and comfortable journeys to over 1,060 destinations. SkyTeam customers can unwind in 672 lounges as they travel, earn and redeem Frequent Flyer Miles. SkyTeam Elite Plus customers are eligible for SkyPriority services. The 20 members are: Aeroflot, Aerolíneas Argentinas, Aeroméxico, Air Europa, Air France, Alitalia, China Airlines, China Eastern, China Southern, Czech Airlines, Delta Air Lines, Garuda Indonesia, Kenya Airways, KLM Royal Dutch Airlines, Korean Air, Middle East Airlines, Saudia, TAROM, Vietnam Airlines and Xiamen Airlines. SkyTeam welcomes over 700 million customers each year on more than 16,000 daily flights to over 1,000 destinations in 177 countries.
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